August 2013

Special Episode – The Only Thing That Matters In Building Your Business

taking-aim
What are you aiming at? Who are you aiming at?

Business is tough all over.

I’m not talking about the economy. I’m talking about the work necessary for business success.

But if you think success is tough, try failure!

Today’s especial episode has one goal – to help you achieve success, or a greater degree of success in your business. It’s about forward focus.

Some people think business success hinges on a great idea. No, it doesn’t.

Some people think business success hinges on being smarter. No, that’s not it either.

Some people think business success depends on having the best systems. Those are nice, but they’re not the most important thing.

Empathy is central to your business success. Empathy with prospects and customers will determine your success in business.

Every successful business is good (and some of them are great) at just one thing, which is actually two things all rolled up into one – customers!

Customer acquisition is all about getting customers
Customer retention is all about keeping customers

Nothing else matters!

Let’s talk about the critical practical realities of business success.

Randy

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Episode 180 – Avoid Embarrassment. Do Nothing!

embarrassment
Avoid embarrassment. Don’t do anything.

I heard a new phrase the other day.

Social Embarrassment

I had never heard that before. I’m supposing it needs capitalization, but I’m not sure.

Lately, I’ve been chasing people to get things done. To take action. Yes, it’s a common problem, but when I stumbled onto the notion that people sometimes don’t take action for fear of “social embarrassment” I just had to sit down inside The Yellow Studio and fire up the Aphex 230’s and the microphones. Okay, they’re always fired up. I never turn them off.

I’m sure there’s a lesson there somewhere.

Mentioned in today’s show:

Dan Moran founded Sound Warehouse
Mark Sanchez, New York Jets, is butt-tackled
Presidential gaffes
A guy left me a not-so-kind review at iTunes, but I wasn’t embarrassed by it
• ABC’s Extreme Weight Loss with Chris Powell
• Alyssa was the 22-year old girl who weighed in at 414 pounds on last night’s show
Mormon missionaries dominate a basketball game
• I love Matchbox cars. Always have.
• I’ll be your free accountability partner. Just email me.

Now, go do something!

Randy

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