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I was in high school when KISS took off. Admittedly, they were not the greatest musicians. Nobody would ever describe them as “world-class” in their musical prowess. But boy did they have style? Yes, yes they did.
They could play – some. Enough. KISS didn’t have to be the very best in order to achieve superstar fame (and money). They found a way to be remarkable by having a unique style. Today, the money is still rolling in. Public exposure is still reasonably high for a band that taken on more iterations than any other band I can name. From Dr. Pepper ads to reality TV programs, Gene Simmons has made a handsome living for decades. How? He is remarkable!
Nobody did quite what they did. That’s why they were remarkable.
Alice Cooper had a style that was also unique. He was a rocker who also used makeup. But he added a dark side stunt show. And it worked for him. He’s been playing golf in Phoenix for decades. All, thanks to Alice Cooper, the remarkable theatrical rock ‘n roll character who hasn’t produced new music in years!
Genesis wore costumes and makeup. They were also a great rock and roll band who brought theater to their lives shows. KISS, Alice Cooper and Genesis were all different though. When you heard KISS, you didn’t mistake them for Genesis. Each had a unique and different style.
From athletic footwear to professional athletics to rock ‘n roll to talk radio – to whatever it is YOU do, style often makes the difference. Spend all your time trying to be “the world’s best” and you’ll likely fail. But if you make sure your substance is sufficiently high in quality, then focus on your style – making sure your style is unique to YOU – then you’ll be well on your way to greater success!
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