Recent discussions about the FTC crackdown on testimonials for Internet marketers have brought to light the fine arts of deception, lying and fraud. Enron and Bernie Madoff preceded this news – so it’s not quite the newsflash it might otherwise be. Cheating is commonplace.
Pick any area of human endeavor and you’ll find deception and cheating. Education, business, religion, and all others. Marketing and sales are especially susceptible to it because people are working to exchange something for money.
The competitive edge – YOUR competitive edge – can be honor, integrity and complete honesty, 100% of the time.
About the hosts: Randy Cantrell brings over 4 decades of experience as a business leader and organization builder. Lisa Norris brings almost 3 decades of experience in HR and all things "people." Their shared passion for leadership and developing high-performing cultures provoked them to focus the Grow Great podcast on city government leadership.
The work is about achieving unprecedented success through accelerated learning in helping leaders and executives "figure it out."