Today is a national holiday here in the States. It’s Memorial Day. It’s a day for remembering and honoring people who have died while serving in the military. I’m not thankful for wars or the politics and emotions that foster them. But I am thankful to have been born in a free country. American citizenship [...]

How do you measure up as a business owner? How do you measure up as a leader? How does your business stack up? People mostly gauge such things by looking externally, not internally. We look around at other people and other businesses. Then we mentally (mostly emotionally) compare ourselves and our business. We don’t feel [...]

This week’s theme is the customer experience. Namely, customer happiness! Today let’s focus on the user interface of your business. The easy way to think of this is touchpoints. Sit down and make a note of every touchpoint your business has with a prospect or customer. Over the past few weeks, you’ve heard me talk [...]