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Group Power: Clarity, Feedback & Accountability - HIGHER HUMAN PERFORMANCE Podcast Episode 291

291 Group Power: Clarity, Feedback & Accountability

Group Power: Clarity, Feedback & Accountability - HIGHER HUMAN PERFORMANCE Podcast Episode 291

That’s a photograph of my first grade class. An extremely bright group. 😉

Look at us. All bright, young and shiny. Solid potential all around. Nineteen kids. One teacher. That’s her at the back, Mrs. Arnold. And the Principal who appears to be wearing bunny ears thanks to that bunny on the bulletin board behind him. I don’t recall his name.

I was with this group on the day President Kennedy was assassinated. Mrs. Arnold was our leader on that dreadful day, a day we couldn’t quite fully comprehend. I’d been a seasoned, even grizzled kindergarten veteran, but that wasn’t the same as first grade. Kindergarten wasn’t nearly as organized, or profitable. I mean we took naps! Naps, I tell you. Hardly a productive group experience, at least for me. I didn’t gain much clarity, but I do recall getting a bit of feedback. Accountability was always in place ’cause we were kids. And it was the 1960’s when adults believed in teaching us discipline. Not like today where the kids rule. Yep, I think it was a better time and I’m thankful to have been born in an era where kids were safe, but expectations were higher. Come on. Just look at us here. Okay, forget that kid on the right in the front row. He looks like he could enjoy spiteful behavior, doesn’t he.

There’s power in a group, but it certainly depends on the group. Today’s show was sparked by a conversation I had some weeks ago with somebody about a group that I’m part of where accountability is pretty high. It’s a group where leadership isn’t bashful to serve the group. As we were talking I found myself reciting all the reasons why the group worked; why it performed at a fairly high level. That’s what I’d like to share with you today.

I want you to think about your own situations, your own opportunities with whatever groups you’re a member of — and whatever groups you may be looking to join or form in the future. I don’t claim to hold any profound wisdom about this topic, but I’ve got extensive experience working with and forming high performing groups. I know how powerful they are. And I know how addictive they can be for the members, too. So let’s dive in.

Why Does The Group Exist?

If there’s no common purpose, the group won’t be high performing. Kindergarten was a low performing group because we were just there doing time. Sort of like a fun kiddie prison. Okay, a half-day prison of sorts. With toys. And snacks. And naps.

Every member of the group must know, understand and believe in why they’re together. I’ve posed it as a “WHY” question, but others would say it’s PURPOSE. Same difference. It’s quite simply the reason for the group to exist.

Take something as simple as a coed recreational volleyball league. Players can be put together who never knew each other until their team was formed. The volleyball league is made up of teams of men and women who want to play volleyball. Let’s suppose this league has a rec division and a competitive division. The rec league is made up of people who just want to play according to the real rules of volleyball, but they’re more interested in having fun, getting some exercise and being on a team. The competitive division is more serious and the teams are more competitive, with each member having higher skill. That’s important because the teams – the groups – are comprised of mostly similar people desiring similar things.

Have you ever been on a team where you wanted to really compete, but others were mostly just interested in having fun? It’s frustrating. I’ve coached many teams in my life and there’s always trouble when some don’t want to take it as seriously as others, or when others want to take it too seriously when that’s not the purpose of the team. So, purpose is very important. And it’s important that every member of the team understand why we’re together and what we’re here for. I’ll include the necessity for high performing groups to also be of similar ability and skill. That likely deserves it’s own heading, but I’m including it here in this first category because you’re not likely going to ever be able to assemble or be part of a group where everybody is identical in skill, ability or experience. The key thing is to make sure the disparity is small. That is, A players want to play with A players. Even in the rec league that’s true. A players will be fine with some B players, too. But insert a C player or two and you’ll instantly make the A players annoyed and frustrated. C players need to step up to become B or A player if they want to be part of a high performing group. Otherwise, I don’t think they have a home.

Few things destroy the effectiveness of a group more than a disparity of purpose. Now this isn’t the same thing as – some are here for one thing and others are here for different things. The recreational volleyball players know why they’re on the same team. They don’t want to have their nose broken by a spike. They want to play legitimate volleyball where lifts and net violations are called (accountability), but they mostly want to compete in a less competitive stress-filled league. One wants to do it for exercise. Another wants to do it to improve in hopes of eventually moving up to the competitive league. Another is mainly there so he can play a sport with his wife. Each person may be getting something specific out of it – something they want and need – but they all know why they’re together as a rec team.

If just one player is a wannabe Olympian, then there’ll be trouble. He’ll be taking things far more seriously than the rest. At every lost point he’ll rant and holler at teammates. He’s out of context with the purpose of the group and he’ll negate any joy the rest of the team might otherwise have. It’s important that players get placed on the team that best fits the purpose of the individuals. A. To play purely for recreational purposes where winning isn’t nearly as important as just playing. B. To play as competitively as possible. Two different reasons for each group. Urgent that every roster be made up of players who know why they’re together.

This is the fragility of team chemistry. It’s where it starts. I’ve seen many personality conflicts erupt because team members don’t share the same purpose. In every high performing group I’ve ever been a part of, everybody knew precisely why we were together and what our purpose was. This includes “buy in,” that proverbial mental consent that joins people together to chase something in the same way.

How Committed Are We To Do This?

It’s one thing to know why we’re together, but that doesn’t mean everybody brings the energy necessary to get it done. High performing groups are committed — to a man and woman. Nobody is left behind on the Commitment Train. Everybody is on board.

Think of the times when you were part of a group that had high performance potential, but something went awry. It could have been any number of things that disrupted the performance of the group. I’ll almost guarantee you that among any other problems the group may have faced, this one was most certainly right at the top. Not everybody was willing to put in the work, make the sacrifices and commit themselves to getting it done.

Remember, we’ve already talked about A, B and C players. So at this point we’re assuming that the group is comprised of people who belong together. But I should inject something right here — a C player who is at that level due to inexperience or even a lack of talent can play nicely with the group if he’s fully committed, putting in the work and the group is seeing improvement and contribution. It’s context. High performing groups appreciate the hard working, lesser experienced person who know their place. They don’t appreciate the C player who seems convinced they’re an A player.

Likewise, the AAA player who won’t work hard, who feels entitled and special will destroy the group. No amount of talent will overcome the group’s expectation that everybody bring value. While every group can easily recognize the difference in each member, there’s an equality that is expected. There are minimum standards established by leadership or the group that everybody must meet. When those aren’t met, commitment is appropriately questioned and peace gets disturbed quickly.

Nothing can replace commitment. Talent won’t. Experience won’t. A title won’t.

Let’s talk a bit about motivation. We’ll define motivation as the energy we all bring with us to do the work. That’s different than inspiration. I may be able to inspire a person’s motivation, but I can’t give somebody energy they don’t have. It’s like a battery. The battery can have full energy, but if the connections are bad…nothing happens. The energy is there, but it needs direction. Connection. Inspiration might include some education to help a person connect or tap into their inner energy, but their “battery” level is something they’ve either got or they don’t.

This is important because high performing groups need everybody to consistently show up with the energy to do the work. You’ve seen this destroy a group. Somebody is always suffering some issue. Maybe they’re always running late, filled with excuses. Or they’re sick all the time. Or they’ve got drama in their life that they’re intent on sharing with the group. Everybody thinks they could bring higher value, but sooner than later the group learns to not rely on them because they lack consistently. Every questions their commitment – rightfully so. Who cares what potential good they might bring to the group? Potential doesn’t accomplish anything. The group will grow increasingly disgusted with them.

Every single member of the group must bring the energy and determination to contribute.

How Selfish Are We?

High performing groups won’t tolerate selfishness. Peace is disturbed by this one awful trait. Selfishness.

The group is what matters. Members know that they can only get what they need and want through the group. Let’s go back to our volleyball team. The person who wants to exercise weekly with his wife is getting something specific and different than the person who wants to improve so they can eventually play at the more competitive level. Yet neither can get what they want outside the context of the team. They need the team in order to get what they want.

Suppose they put their desires before the team. How is that going to work? It isn’t. It’ll wreck the team and their chances to have the team serve them. More importantly, it’ll rob each of them of the opportunity to serve the team! Everybody loses.

And it happens all the time. Team members can’t get their attention off themselves. They’re desperate to want what they want and they don’t care about anybody else. They behave as though the group is there to serve them and they have no responsibility to serve others. It’s the single most destructive behavior of any group – high performing or otherwise.

I’ve never seen a group perform at high levels consistently where there was no peace. I’m not talking about respectful conflict and debate. That can be quite profitable if members will behave appropriately, respectfully and with the intent of making the work better. It will be destructive if it’s self-centered, full of ego and lacking respect for the overall performance of the group. It’s borne of that “I’m gonna look good even if you guys all look bad” kind of philosophy. High performing groups can’t and won’t tolerate it.

Great groups check their ego at the door and refuse to let their own (or anybody else’s) interfere with the overriding reason for their existence together. Sometimes it means sacrifice. It means we submit to the group’s decisions and well-being. It means the idea we think is best may have to be tabled because the group desires something else. There’s a time to speak and a time to sit quietly. Our level of selfishness often determines which is appropriate.

Another part of this is our ability and willingness to serve others in the group. The less selfish we are the more we’re likely to gain. Suppose you’re on a volleyball team of 9 people. There are 6 people on the court at any one time. That means 3 people are sitting on the sideline, if everybody is there. The selfish player can think, “I should be out there. I’m better than him.” If he continues to think like that he’ll act that out eventually. But he could decide to cheer and encourage, staying upbeat and ready when he does go into the game, determined to be the very team mate possible. It’s an enormous difference in behavior sparked by how players think.

Consider how the team will behave toward those two different approaches of a player on the sidelines. If you’re on the court do you want to surrender your spot to the pouting, I’m-better-than-you teammate? Not likely. The high energy, cheering, encouraging teammate who is excited for those on the court…would you like to see him get some playing time (remember, he’s fully capable of playing at your level, that’s why he’s on your team)? Sure. Most of us will gladly share our time with a guy like that because he’s serving us. It’s more than an attitude. It’s behavior.

How Proud Are We?

Without exception, every high performing group I’ve been a part of, or the ones I’ve watched from the outside, have a pride in the group that is without question. They’re filled with pride to be part of the group. They’re proud of the accomplishments of the group. Proud of the growth and the opportunity.

There’s something exclusive about high performing groups. It’s special. And addictive.

It’s manifested in how much time people spend together. I’ve run organizations where people stood in the parking lot for long periods of time talking, brain-storming and telling stories. I’ve coached teams who did the same thing long after practice had ended. There’s a reluctance to part. There’s an attraction to stay together. It’s a bond that I’ve learned many people have never experienced. That’s sad to me because these are special times when we’re part of something that brings us such pride.

Pride can fuel greater commitment and discipline to make sure we’re earning our keep. It’s not an arrogant, I’m-better-than-you kind of pride. It’s a feeling of gratitude to be able to contribute to such a group, and to be part of it. We want to maintain our inclusion in such a group.

What About Clarity, Feedback And Accountability?

I think by now you can see how clarity happens. High performing groups are quite clear about their why or purpose. That drives their ability to be clear about how to get things done.

Feedback is valued and encouraged because without it clarity is lost. Without it, improvement is stopped dead.

Where there is no accountability, there is no high performance. It’s impossible. Expectations have to be established and met. When they’re not, what’s the repercussion? There isn’t one? Then the group isn’t high performing. It’s got nothing to do with whether a member is an A player or a B player. The stars on the team need higher accountability because they’re able to contribute more. Every member has to be expected – and required – to bring all they can to the benefit of the group. If the group tolerates your willingness to bring anything less, then why should I put forth my best?

Accountability isn’t a dirty word. It’s vital and craved by high performing people comprising a high performing group. The best people want high accountability. Slugs don’t. They resist it.

As I was talking about a specific high performing group with a friend recently all these components were part of the discussion, but accountability was a real focal point. Mostly, because it’s so rare. People talk about it, but few people do it, or experience it. I’m not talking about a calling on the carpet. I’m talking about real, legitimate positive accountability. I’m talking about maintaining a high expectation.

We’ve all experienced getting in trouble. That’s not what this is although it might include it when it’s deserved. Mostly, it’s manifested in not letting people off the hook for a less-than-you-can-do job. It’s not expecting the B player to perform at an A level. It’s expecting the best that we know the B player can deliver. It’s accepting nothing less for the good of the person, and the performance of the group. It’s a service thing. Not a punitive thing. That doesn’t mean it can’t involve some punitive measures if they’re required, but that’s not the purpose. The purpose of accountability is to elicit the very best of each member so the group together and soar as high as possible. It’s a teamwork thing.

If your end of the boat sinks, so does mine.

Each group member deserves to be held accountable. Otherwise, they become unfit for the group. How is that fair?

Everybody deserves to perform at their highest level. To allow otherwise is to lose confidence in each other, to lower our expectation for each other — and to be willing to put our group at risk. Again, that’s unfair to all concerned.

Let’s End With A Myth

Some people think that high performing groups just happen, or they don’t. They think it’s a serendipity thing that can’t be created or controlled. WRONG.

I’ve heard people, including sports team coaches, talk about team chemistry as being this ephemeral, fragile, hard to predict kind of thing. It doesn’t have to be. I don’t think it should be left to chance or happenstance. Still I often hear leaders hoping to capture it. They approach it like a search for a 4 leaf clover. The odds aren’t great, but it could happen. Such leaders aren’t prepared to lead a high performing group in my opinion. They’re not strategic or intentional enough to deserve to lead such a group. And a high performing group deserves better leadership than that.

The world is full of examples of leaders or coaches unable to assemble a winning team. Chip Kelly has been a colossal failure in Philadelphia even though he’s been empowered to pretty much have things his way. I’m not qualified to second guess NFL professionals, but it’s easy for anybody to see that what coach Kelly is doing and has done, isn’t working. Fact is, it’s not working spectacularly! On the flip side look at the Carolina Panthers of the NFL. Last season was a lackluster affair. This year, they’re leading the league. Watch them play and you see they’ve got something special. I don’t know, but I’m willing to give credit to their leadership for helping make that high performing group come together.

If you’re a leader, put in the work to assemble the best group possible. Be devoted to making sure these ingredients are in place. Don’t short cut it. Don’t accept mediocre or excuses. Make it happen. People are craving such groups. They want to be part of it and they won’t want to let it down, or be ejected from it. It’s why in too many cases the rich get richer and the poor get poorer. Top performing people who aren’t yet part of such a group long to be part of one. They’ll line up to be part of yours. Case in point, the top college football programs continue to be the top programs year in and year out because the best high school football players want to be part of a winning program. Recruiting is easier when you’re leading a high performing group. It’s also a whole lot more fun.

Randy

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The Power Of Asking Better Questions - HIGHER HUMAN PERFORMANCE Podcast Episode 290

290 The Power Of Asking Better Questions

The Power Of Asking Better Questions - HIGHER HUMAN PERFORMANCE Podcast Episode 290

Spend enough time in sales and you’ll soon realize the power of questions. They serve to help you find out if you’re a suitable solution for a prospect. They also help you serve clients better.

One of the first things I learned was how powerful questions are to learn more. Namely, about the people I was attempting to serve. A couple walks into the stereo shop where I was working as a high school kid. I was naturally curious about what they were looking for, why they might be looking for it and what kind of music they most wanted to play. First, I remember being curious about who is really doing the shopping here. Is it her? Is it him? Is he helping her, or vice versa? Only one way to find out. Ask.

I was the naive sales guy willing to ask what others thought might be the stupid question. For me, it was less naiveté and more curiosity. There was also the practical element of it all. I needed to know so I could better serve them. I wanted happy customers. The road to happiness isn’t paved with good intentions or anything other than finding out what must be done, then doing what must be done.

In this particular case she was looking for her first real stereo system – not one of those all-in-one affairs that was the starter system for many of us. She wanted to have a really good, albeit not too expensive system. His job was to make sure she didn’t get scammed. I figured as much.

I didn’t ask the usual questions though. He remarked about that. Others wanted to know, “How much do you want to spend?” I never went there even I knew it was a perfectly logical question. The reason I didn’t go there was because it just didn’t feel right to me. It felt like I was just like everybody else and my big driver then (as now) is that I’m not like everybody else. That’s right. I’m better!

If you’re going to be better than everybody else, then stop doing what everybody else is doing. Ask better questions. Prove you’re different. Better!

I asked her what I asked lots of shoppers during those times in hi-fi stores. “What’s your favorite record right now?”

We’re in the mid-1970’s. I don’t remember what her answer was, but it could have been anything from Pink Floyd’s Dark Side of the Moon to ZZ Top’s Tres Hombres to some Earth, Wind and Fire funk. Who can remember? Not me.

I do remember the question taking her – and her boyfriend back. They came in for stereo gear. We talked music. I didn’t think it odd at all. Why did we want good stereo gear? That’s right. To play our favorite records. Yes, kids. It was the days of vinyl, turntables and phono cartridges.

Ballard StreetThe boyfriend observed that my question wasn’t the first question they’d been asked elsewhere. “Don’t you want to know how much we want to spend?” he asked.

“Not really,” I said. “I figure you guys will spend whatever you want. I don’t have much control of that. I just want to make sure you know what’s available so you can make the best decision.”

Oh, I had him on his heels now. Armed with specs he may have stayed up all night memorizing so as not to be taken advantage of, and so he might appear the knight in shining armor to his sweetheart, a teenage kid stood in front of him armed with nothing but my love of music, my knowledge of the gear and my desire to find out, “What’s your favorite record right now?”

Oh, I asked many more questions about her record collection including what her all-time favorite record was. Her favorite band. The last concert she went to. I knew she hated disco – beginning to be a thing about that time. I was happy about that because I couldn’t stand disco. She had roommates in college and didn’t want anything too big. Or too loud, except when they had parties. On and on this went as I put record after record on a turntable – the records she most loved, of course. Discovered only because I asked.

And I simply walked them through what an expensive system involved, all the while telling them, “I know you’re likely not looking to spend this much, but let’s talk about why these expensive systems cost what they do. That way I can show you what you give up as we walk down toward systems that may be more what you had in mind.”

It was a strategy I used my entire career in consumer electronics – up until the time I walked away from that industry in 2009 (well, I stopped even consulting in that business by 2011). Old habits are hard to break. When you’ve spent a lifetime in an industry it can be tough to walk away, but I did. I had always heard about “step up” selling, but I never did it. Step up selling is when you attempt to step people up a price point, to a higher level where presumably you can make more profit. There’s little to no profit in the low end of any market. Step customers up to a higher price point and you tend to encounter higher profit margins. It seems logical. I just never did it because again, it sounded like everybody else and my motto was to zig when everybody else was zagging. Besides, it felt much better to teach people about the higher end stuff and most admitted nobody ever took the time to do that. I did. But we both know I’m special. 😉

The boyfriend was disarmed right away because he knew I was no threat to him, or his girlfriend – or their budget. I didn’t even know or care what their budget was. I knew it really didn’t matter. The only thing that mattered was that I have a clear understanding of what she (they) wanted so they could make the best, most informed decision possible and have the system that fit her needs and desires. These things take time. The grand thing about all this for me, at the time, was that we could do it while listening to music. It just doesn’t get much better than that for me. I still miss the hi-fi business. 🙁

I don’t remember how expensive the most expensive system was that we first looked at, but I briefly went over a few key reasons why expensive systems were expensive. Why hi-end turntables performed much better than low-end ones…and why she’d be better off spending more money on the phono cartridge where most people skimped on that and ruined any hope they had to get a great sound. She was learning and my questions demonstrated one key element that good questions always do…

I cared about her.

My competitors hadn’t asked her these questions. They’d gone straight into pitch mode, trying their best to sell her whatever they could. I gave her time, attention and was genuinely interested to know what she most wanted in a hi-fi system. That was over 40 years ago and I’m still the same guy. I’m no longer selling stereo gear (sometimes I wish I were), but I’m still selling, serving people and trying to do good. Working hard to make a positive difference.

You Can Make The Biggest Difference When You Take The Time To Find Out More

I’m typically an impatient man prone to just get on with it. But in the rush to make a sale, I’m like a camel. I can go for long periods of time waiting as I build the relationship, finding out all I can, teaching as much as possible along the way. I know I’ve got my hang up’s. We all do. Maybe for me it’s the desire to appear genuine, knowledgable. I’ve never been too bothered about not being the smartest man in the room. I’ve long joked that even when I’m alone I’m not the smartest guy in the room. But I’m almost always prepared. It doesn’t mean I’m ready, but it means mostly I’m ready enough.

The other day I ran across this little graphic with a quote by Hugh Laurie, the actor who played Dr. House on TV.

The Power Of Asking Better Questions - HIGHER HUMAN PERFORMANCE Podcast Episode 290

Pretty good, huh? I agree with Hugh. Now is as good a time as any. I just always figured it was up to me to put myself in the best position to make now be as right as possible. And with that, you’d think I might over prepare, but not so much. Perfectionism is not my problem. My willingness to accept imperfection is pretty high, but when you live behind my eyes — that’s just how you have to roll.

You’ve heard the famous quote.

“People don’t care how much you know until they know how much you care”  Theodore Roosevelt

It’s true. Conversely, I can tell how little you care by how little homework you did, or you little you care to find out what I think, or how I feel. Tell me, don’t ask. And I’ll confirm the shallowness of your concern for me. Ask me, and take the time to really listen. And I’ll know you likely care. Keep doing it and I’ll know how much you care.

Speed dating just gets to a faster no I suspect for those who participate. Speed selling does the same thing.

So I hope I’ve shown you that questions can make you stand out, stand apart from the crowd. They display your genuine care to learn more about the people you’re attempting to serve (those people who may buy something from you). They also serve to give you insight and information that help you make customers happy. Good salespeople are good servants. They don’t want returns, refunds or buyer’s remorse. Ever!

Questions are so powerful they deserve more time than we give them. And more creativity, too.

During my years running retail companies I was fanatically against hearing anybody in stores say, “Can I help you?” It screams, “I’m a salesperson intent on selling you something.” Instead, I taught sales staffs to simply welcome shoppers with a simple, “Good morning” or “Good afternoon” or “Good evening” followed by “Welcome to (insert the same of the store).” Then just shut up, but be attentive.

Inevitably the shopper would ask the first question. It might be asking where something was located. Or something else, but the question they asked would be the ice-breaker where our staff members could begin to build the relationship by asking questions designed to help serve the shopper. The intent behind the questions is important.

They must be designed to find out more in ways that demonstrate you want the person to be armed to make the best decision they can make. All the while arming you with the information you need so you don’t waste their time, or get it wrong.

My college couple shopping for a small starter hi-fi system may have been willing to spend the money for a system that would play twice as loud as she’d ever play it, but it would have been the wrong system for her. How would that have helped me serve her better? How would that have given her anything good to say about me, or the store I represented? I wanted her to tell all her friends about me. I wanted her parties to be successful and for my name to be dropped as the guy who sold her that killer system everybody was enjoying. Getting it wrong would have negated all those things.

Getting it right demands that you ask the right questions at the right time. And today, I’m challenging you to formulate better questions. Get outside the space you operate in. Your industry – whatever industry it may be – it overrun with “me, too” copycat-itis. Every industry is. We find somebody succeeding at something and instantly put it into practice never fully even knowing why it may work for them. Sales gurus peddle scripts guaranteed to bring in more sales. “We’ve tried this script on over 10,000 calls and we know it works.” Well, maybe so, but if you hop down that road copying it, sounding like you’re reading a script I guarantee failure. Besides, if you don’t take the time to understand the value behind it, you can’t own it. And if you can’t own it, then neither will your prospect.

It’s not about scripts. My admonition about store greetings was a script of sorts. How we answered the phone was, too. But it was natural. It was easy. It was straight-forward, friendly and simple. Too many times we get wrapped up in contrivances that we think will “make” people buy from us. Listen, you’re not going to make anybody do anything they don’t want to. You may as well quit trying because it’s a waste of time and energy. Besides that, it’s wrong-headed.

Instead, spend your time crafting questions that will actually help you help your prospective clients. Show them how much you care about serving them well…and getting it right. Do everything in your power to make them feel and understand how motivated you are to “get it right” for them.

The crazy bottom line to all this is stupidly simple: care more. 

Care enough to prepare. Care enough to learn. Care enough to teach. Care enough to share.

Care enough to ask.
Randy
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290 The Power Of Asking Better Questions Read More »

What's Your Leadership In A Sentence? - Higher Human Performance Podcast Episode 287

287 What’s Your Leadership In A Sentence?

What's Your Leadership In A Sentence? - Higher Human Performance Podcast Episode 287

During a sales training session one day back in the 1980’s I uttered a sentence that I hadn’t prepared. It just popped into my mind after a sales person wanted to know what he could do to better qualify prospects. The conversation turned to the challenges of not only qualifying, but delivering happiness. That’s when I finally said something I had long believed and practiced, but I hadn’t yet crystalized it into a single sentence.

The quality of your questions determines the quality of your business.

I went on to explain why.

When we’re trying to best serve a prospect, questions help the prospect distill what he really wants or needs. When he shares that with us, we’re better armed to provide the best solutions.

When we’re trying to deliver happiness to a customer, questions help us avoid pitfalls and unknowns that would foil our efforts.

Maybe most important, when we’re asking great questions of our prospects we’re learning more about them and that shows we care enough to get it right. We’re earning their trust. The shocking thing is, we’re also benefiting from being unique because our competitors aren’t likely asking these questions. They’re just trudging forward into full-blown sales mode. By asking great questions we’re morphing away from salesmanship toward high value service.

A few years ago during a session where I was working with some young men about public speaking I issued this challenge.

When you’re done, the audience should be able to tell somebody what you said in one clear sentence.

If people can’t restate what you said in a single sentence, then you neglected to be clear enough. My advice was simple. When you’re constructing your speech or presentation, have one clear sentence that sums up your speech. Then stick to it. When you’re finished crafting your speech, review it and see if you can still use that one clear sentence you used at the beginning.

Howard K. SmithWhen I was in journalism school Howard K. Smith was a national broadcaster with ABC News. I was at LSU, but it had nothing to do with the fact that Mr. Smith was from Ferriday, Louisiana. At the time, I’m not sure I knew that. What I did know is that he was a talented broadcaster with a keen grasp of language, especially the English language. He and Edwin Newman were among my favorite news broadcasters (although I admit there were many good ones back then).

One day I came across an article or something that said Howard K. Smith required his young children to sit down every day and write one clear sentence. He wanted his kids to learn to distill a thought into one clear sentence. I thought it was brilliant. Simple, but brilliant. I was still a teenager when I read it. That illustrates how spectacular it was because if a 17-year-old version of me could be dazzled by Mr. Smith’s homework assignment for his kids, then it was noteworthy. Now, over 40 years later it seems even more brilliant. I think more parents should do it.

Simple. Straight-forward. Concise.

These are powerful concepts, but even more powerful practices. In a world where people can be determined to sound smart by making things overly complex, the most powerful ideas are the ones most simply stated.

A tomb now suffices him for whom the world was not enough.   -Alexander The Great’s tombstone epitaph

Many of us want to do a lot of different things. We chase all the squirrels of achievement that strike our fancy. And it’s this same principle at work – our inability to see the power in simplicity.

So let’s aim our attention toward our leadership. If you’re the top leader – the CEO – of an organization, all eyes and ears are on you. When that’s an idea you want to embrace you love it. When it’s not, you tend to forget it’s how life is really happening. One morning you enter the office preoccupied by something that has nothing to do with work, but the entire office notices it. You don’t. You just think it’s all happening in your head, completely unaware that it’s impacted your demeanor, your tone of voice, your body language and your facial expressions. In your head, this morning is just like most other mornings. Nothing noticeably different for the troops. This goes on all morning long and by noon the place is overrun with rumors that something is afoot. And it’s not good. Speculation is running rampant because today you didn’t show up like you should have.

It happens. Well, the rumors don’t always happen, but we often show up differently than we think we do. Quite often because we neglect to pay close enough attention to how we’re impacting others. It’s especially true when we’re the leader. All you have to do is think about the word. Leader. Leaders lead. Others follow. That means leaders have to show up to lead.

That’s important because in my working with CEO’s and top leaders I’ve often found that some days the leader wants people to focus on him or her, then other days, they can become frustrated, even angry, that people are “too focused” on them. If you’re the CEO you have to show up for your people every single day. And that’s a daunting task, with awesome responsibility. It’s not for everybody, but for those who take it on – it’s a vital role every organization needs. A great leader serves the organization – and the people in it – in ways nobody else can.

So think about a single sentence that might properly depict your leadership. 

Sometimes when I do this little exercise a person will ask, “Do you mean my leadership STYLE?”

I used to say, “Sure, whatever you’re thinking about your leadership.” But I no longer say that. Instead, I ask, “Is your style what mostly defines your leadership?” They’ll usually say something like, “Well, I’m not sure.” Or, “It’s a big part of it.”

Your single sentence statement about your leadership is your simple, concise statement about your leadership. I don’t expect you to get it right the first time. In fact, I’d urge you to consider keeping a diary of your one-sentence daily. It might be a very profitable thing to even consider writing down your single sentence before you enter the office of what you’d like it to be that day, then write another sentence at the end of the day to see how far apart the two might be. Many executives have found that little – and crazy simple – exercise worthwhile because it reveals the gap between who we really are and who we really want to be.

No, I’m not going to give you any examples because I want you to think for yourself. This isn’t about something else. It’s not about your most ideal version of you either. It’s about what you think and how you feel about your own leadership. It’s about getting on paper (or into Evernote) a single sentence statement about your leadership.

People often think that any kind of assessment, taken at one moment in time, may properly depict them, but consider this. It’s a moment in time. I’m not talking about these scientific assessments where the questions remain the same and we may be tainted because we already know (and have answered) the questions. I’m not smart enough to know how you might take such an assessment and get a completely different, but inaccurate result because you’ve seen the questions before. But I know that the answer to single question can change over time. They have for me.

To the question, “What’s your professional goal?” a 30-year-old version of me would have answered that very differently than the current version of me. I’m at a completely different place in life now. With totally different experiences and skills. And hopefully a bit more wisdom. My family is also at a different place. I have a son-in-law, a daughter-in-law and 5 grandkids that I didn’t have when I was 30. Let me tell you, that changes everything! 😉

Time, experience and perspective impact not only our perceptions, but our reality. That’s why I’m very fond of the daily “before” and “after” kind of exercise. One single sentence before walking into the office and one single sentence at the end of the day after leaving the office. Do that long enough and you’ll likely discover a few important things to help you become an even better leader. If nothing else, the exercise will force a bit of introspection and that’s something every leader could use.

I’d love to hear from you if you decide to tackle this challenge. Let me know what your before and after sentences are. Tell me how this has impacted you – if it has.

Randy

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287 What’s Your Leadership In A Sentence? Read More »

Leadership: Think, But Don't Over-Think - HIGHER HUMAN PERFORMANCE Podcast Episode 286

286 Leadership: Think, But Don’t Over-Think

Leadership: Think, But Don't Over-Think - HIGHER HUMAN PERFORMANCE Podcast Episode 286

Data. It’s the business strategy road map for every organization. Every organization.

What’s your business? Who are you serving? How are you serving them? What do they want? How and when do they want it?

Today’s high performing organizations aren’t merely reviewing past performance, they’re focused on predicting their own future – but maybe better said, they’re devoted to making their future come true based on data (evidence). Evidence-based leadership was my topic a few episodes ago, but that was just a high-level view of it. I didn’t even really mention the big elephant in the room – the major obstacle for many leaders to follow evidence. Desire. Many just don’t want to see or know the evidence. They want to make the decision based on their preferences, experiences or gut-feel. That’s why far too many CEO’s and top leaders relish their authority. They want to use that power to make the decision. Maybe they want to prove how smart they are. Maybe they feel it’s why they’re in that top seat. But it’s bull-headed and foolish in today’s world. The best organizations on the planet don’t run that way and their CEO’s are among the most powerful people in the world. Look at Amazon, Netflix and Google.

Being Data-Driven About Our Own Leadership

The point of today’s show is to be fast in gathering and dissecting data, but we also have to be fast to take proper action. It’s one thing to think – to collect data and to analyze it. It’s something else to over-think it. That is, to keep gathering data in hopes that we can fill every empty gap that may exist in our knowledge of the market, our customers or our business.

But before we can really dive into data, we probably need to look inside ourselves as leaders. There are 3 perspectives crucial to every leader. I discussed these in episode 284.

How do you see yourself?

How do others see you?

How do you want to be seen?

I’ve found that even the most outwardly confident leaders sometimes struggle with a loss of confidence. Nobody seems immune from head trash. Some handle it more proficiently, but we all have to wrestle with it. Being data-driven may not really be so disconnected from these 3 questions if you really think about it though.

You see yourself the way you see yourself for a reason. Or reasons. They may range from very credible to very incredible. I’ve sat across business owners or C-suite executives who openly confessed how they felt they’d be “found out” at any moment. They felt as though they were fooling the universe, but there was no evidence to verify their head trash. Quick to ascribe their success to timing or luck, or both, they sometimes feel as though they’re actors in a grand play that is their life. They’re wrong, of course, but they think what they think.

I’ve also seen other executives who did have a pretty defined history of some great fortune and timing, but they insist that their brilliance is the primary reason for their success. They don’t see themselves like those earlier folks. Two completely different viewpoints. Two perspectives of people who see themselves very differently.

Whether you see yourself as being all that and a bag of chips, or you see yourself being a complete fraud — it matters. My advice is to understand that you may not be as good as you think you are, but you’re probably not as bad as you feel you are either. We’re all complex. Our pasts are dotted with failures, success and somethings that fall in between the two. Our accomplishments are rarely due solely to our own work. Most (if not all) of us owe somebody for lending us a hand along the way. Maybe it was an introduction that came as at an ideal time. Maybe it was an opportunity that arrived when we needed it the most. I have a list of people in my wake who have helped me along the way. I wouldn’t be where I am today without the help and support of MANY people. I am NOT a self-made man. Good thing, too – cause I know I’m not that good. But I also know I’m not that bad.

Good things happen to bad people and bad things happen to good people. So, I’d encourage you to get over yourself if you feel you alone are responsible for your position of leadership. I’d encourage you to stop feeling like a fraud if you feel you’re unworthy of your position. Instead, I could likely argue that we’re all likely exactly where we belong. We’re where we are as leaders because of the sum total of our decisions and choices. We acted based on those choices and here we are. Maybe EXACTLY where we belong. Now, the question changes…what are we going to do with the leadership we’ve got?

Examine the data that put you where you are. Think about the people who have served you. Are you devoted to be that somebody for others? Or are you mostly interested in protecting yourself?

Great leaders don’t spend their days protecting themselves. They take the bullets so others don’t have to. It’s in the DNA of the greatest leaders to serve, serve, serve. They know that’s the road to having the biggest impact on the largest number of people. And if there’s one thing every great leader has in common it’s this – to make a difference! You have to believe in your ability to make a positive difference. You have to know in your gut that if you weren’t the leader, the organization would suffer. Not because of anything specific you do – it’s not about your work product – but because of the difference you make in the lives of the people you lead. Without you serving them, running interference for them and helping knock down their constraints – these people would certainly suffer greater hardships in the organization. You make their lives better by helping them achieve higher human performance!

Is This Really Data-Driven? Or Is It Touchy-Feely?

It’s both. You feel the way you feel. It’s based on something. Data enters into it somewhere. It doesn’t have to be accurate data. The anorexic person feels and thinks they look fat. They’re wrong, but you won’t convince them otherwise. Sure, they’ve got a disorder, but many leaders have disorders, too. In both cases the challenge is the same — to get people to see themselves as they really are, warts and all. That’s the THINKING part of this whole deal. As leaders we’ve got to get it right!

How do you see yourself?

Do you see yourself as you really are? Some people encourage you to ask other people how they see you, in order to figure this out, but that won’t work. That’ll just tell you how they feel about you. You’ve got to come to grips with how you see yourself. That was largely the topic of episode 284 about having a leadership reality check.

Now, I’d like to encourage you to figure out how important you think it is for YOU to have all the answers. That’s at the heart of over-thinking it. Sometimes executives feel they’re in their position because they have to be THE answer man or woman. It’s a pitfall I’d encourage you to avoid. Besides, it’s lonely and less effective than including others and keeping things as simple as possible.

It’s People. It’s Also Processes.

Let’s focus on the 2 main components of over-thinking. First, people.

I intentionally spent time on this in the last episode about collaboration. But for today, over-thinking often happens when people lose sight of the objective to solve a problem, create improvement or accomplish some other business objective. It’s especially tempting for very smart, well-educated people to want to outshine others in the room. Leaders can sometimes be jealous of the good ideas of their team, too. Egos can drive down productivity and wreck team chemistry. Avoid it. The room isn’t for people to let their intellect shine. Well, it shouldn’t be.

I’m lurking on a Blab session the other day, mostly listening to it in the background while I sorted through my email inbox for about 15 minutes. The Blab session was a 4-way conversation with some leadership coaches. The conversation wasn’t indicative of a room of executives trying to solve a problem, but it did remind me of some behaviors I’ve seen in such rooms. Each coach in the Blab session was trying to out-wit the others. It was a 15-minute exhibition in a game of oneupmanship with each participant working to show up the others. That same agenda often enters the conference rooms where people are tasked with finding good solutions. A great leader manages the meeting so it doesn’t devolve into a game where over-thinking is highly regarded. Instead, the objective should always be the provide the best solution possible. Never ridicule simple or those who suggest simple.

Take the work seriously. Take yourself much less so.

Herein lies the problem. People taking themselves too seriously and thinking the goal is all about showing off. Not in a big, bravado way — but in a way where people think they’re smart. I’ve sat in far too many conference rooms observing and participating in problem solving sessions where the issue is quickly clouded with misdirections caused by people more anxious to garner the praise of others than to come up with a straightforward suggestion or question. How many meetings have you been in where simply staying on point seemed nearly impossible? Why is that so hard? Because people are coming with a hidden agenda to look good instead of being effective. All the while forgetting that they’re one and the same – you’re good if you’re effective!

Sometimes the smarter the room, the more difficult it can be to recognize the simple solutions or ideas. Smart people – truly smart people – can feel the need to be smart (and act smart). It means they often seek out sophistication. But it foils success when we over-complicate things. “Everybody thinks muddy water is deep,” is a statement an old preacher friend of mine used to make whenever people who hear somebody speak, but they had no idea what was being said. And he was right. “Man, she’s smart. I have no idea what she was talking about.”

I’m sitting in a room with about 20 or so other people. Somebody is talking about their project and all the steps they’re taking to prepare. He’s going on and on about various smart moves he’s making. It’s evident he’s pretty pleased with how strategic he’s being. And he starts talking about all the various metrics he’s using to determine his progress. An older gentleman has heard enough. I’ve watched him shift in his seat for about 3 minutes now and I know he’s anxious to pipe up. Finally, he blurts out, “Personally, in my business I don’t much care about anything except sales. If I’m selling stuff, then I know it’s working. If I’m not selling stuff, then I know I need to change something.”

A few people, including me, chuckle. But I’m like the older gentleman. Old school. Simple. Straight forward. Focused on what really matters. Who cares about all that other stuff? Measure your brains out, if nobody is buying your stuff…you can shove those measurements anywhere you’d like. Nuff said.

And there it is. Another instance of overthinking, sounding smart, but being stupid. Making something far more complicated than it needs to be.

I’m sure somewhere there’s a space where brains and sounding smart trumps real action – I’m thinking of national politics 😉 – but I don’t operate or live in that world. In my world, things must get done. Money must be earned. Profits must hit the bottom line. If not, then people lose jobs. Companies are at risk. The math is pretty simple and there’s no reason to make it harder than it really is. Generate revenues. Control costs. Make profits. Build the road. Fix the bridge. Paint the house. Sell the service. Fix the problem.

I realize the execution of these things can be complex at times, but why complicate an already complicated problem? We’ve all heard the best way to eat an elephant is one bite at a time. Keep it simple. Straightforward. Most of the problems facing us in our businesses aren’t terribly complicated. Some may be. We’re all fully capable of making things harder than they need to be.

The energy lost is incalculable. Not the mention the lost time. And money. Staying on point, moving along toward the best answer is always more difficult than you might think. I’ll illustrate with something with which you can likely easily relate. Have you ever been in a workshop – some sort of training where the instructor opened it up for questions? Sure, most all of us have been in many of these kinds of meetings. Is every question pertinent to the subject at hand? Have you ever seen a questioner who wanted the spotlight…and they asked something that had little or nothing to do with the topic at hand?

I don’t think I’ve ever attended any such session where that didn’t happen at least once! There’s one in every crowd. Your job, as a leader, is to first – make sure it’s not YOU. Secondly, make sure that person doesn’t derail the process to find the best answer. Like a talk radio host, sometimes you just need to hang up or quickly dismiss a disruptive caller. Be fearless in your quest to make things as simple as possible, but no simpler than necessary. Maybe you craft a very complex, sophisticated answer, but how effective will it be if nobody can understand it and even fewer can execute it?

I rest my case.

Randy

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286 Leadership: Think, But Don’t Over-Think Read More »

Performance Metrics For Leadership - HIGHER HUMAN PERFORMANCE Podcast Episode 282

282 Performance Metrics For Leadership

Performance Metrics For Leadership - HIGHER HUMAN PERFORMANCE Podcast Episode 282

You want what you want. There are traits and characteristics that matter to you. And there are some other qualities you don’t much care about one way or the other. Every top leader has preferences.

Sometimes it’s personality. It may be a certain communication style. It could even be a specific university credential you find more valuable than another.

Biases. Preferences. Inclinations. Tendencies. I don’t much care what you call them because we’ve all got them. And they transfer up and down the chain of our organization when it comes to our expectations of our leaders, too. We prefer what we prefer and we want what we want. Often without giving it too much thought.

You’d Better Think

courtesy of Flickr user @H. Michael Karshis
courtesy @H. Michael Karshis*

Aretha’s big hit, RESPECT, started with that admonition and it’s wise for every leader to follow it. We’d better stop and think about what we expect and the ways we’re measuring leadership in our organizations.

I intentionally call them “performance metrics” for a reason – they should be based on actual performance instead of simply our personal preferences. The military leaders have an expectation of their leaders. Drill sergeants are expected to produce a specific outcome – soldiers prepared to defend the country. But they’re also expected to produce those results in a specific way, with a certain demeanor and persona. I suspect the branches of the military don’t allow much wiggle room for a drill sergeant tasked with training new recruits much latitude in devising his own program. Strict, regimented protocol is the order of the day, every day. They do what they do because inherently they believe it’s the best approach. History and performance show military what works. They value what they value and who can argue with it?

Now look inside your organization or team. Part of thinking involves figuring out what you most value. The military mostly values compliance and obeying orders, especially in new recruits. If you can’t accept being told what to do, there’s no place for you in the military. By the way, that may be true in many other endeavors, too. The military needs men and women devoted to learning and getting it right 100% of the time. Errors can result in death. Instinctively knowing what to do and when to do it is crucial in their world. The training is designed to bring that about in the men and women who serve. It’s for the welfare of each team and each team member. As a result, the performance of the entire military hinges on it.

What’s most important in your organization?

That’s entirely up to who you are and what you do. And how you want to do it. For example, there’s a new online video streaming social media platform called Blab. You can check out my profile at RandyCantrell.com/blab. The other day they did a live streaming tour of their 25,000 square foot headquarters in San Francisco. This is a start up that’s been live for a matter of months. They have under 20 people working for them. They operate like many tech startup’s. It’s a holocracy kind of set up, with people coming and going at all hours of the day and night. Everybody is working a ton of hours, so the traditional work environment doesn’t work for them. Instead, this small team of people is doing the work of a much larger staff because they’re working almost non-stop, round the clock, but they do it from their offices, from home, from little nooks and sofas around the office, from the park — or anywhere else they happen to be (or want to be). The work is more important to them than having butts in seats at desks in the office.

Blab, like many of their technology counterparts, have a trust in their small team. They trust the team to dive in and do what must be done regardless of what the clock or calendar says. Their top leader said the only important thing to him and to Blab is that people get their work done. The tour is about an hour long. It’s recorded at Blab and you can watch it here.

Other organizations operate very differently. Some want all their employees at their desks promptly by 8am. They view butts in chairs as a performance metric. If somebody isn’t where they’re supposed to be by 8am leaders see it as slothfulness, lethargy or worse. They believe that people need to be at a certain place in order to do the work. Blab doesn’t. I’m not judging the rightness or wrongness of either – it just displays the vast difference between two cultures based on their beliefs. And those beliefs determine what gets measured and how performance gets judged.

We need to start with our own thinking because, as with many things, we can fall into traps thinking we’re judging the right things when we’re really not. The company that judges butts in chairs assumes two basic things: 1) people can only do their work from their desks and 2) people can’t be slothful while at their desk. Sure, we all know both assumptions are faulty. To be fair, I guess that first assumption could be correct if the person’s job is data entry, speed dialing prospects or answering phones in a call center, but most tasks aren’t just restricted to a single desk. And even those who are restricted to a single desk can certainly be abused with lethargy, poor work habits and distractions that cause poor performance. It’s just not as simple as making sure people are where you think they belong.

What’s Most Important To You?

one thingLet’s start here instead of diving headlong into specific behaviors because it’s important for us to think about WHY we do what we do, and why we want what we want. Blab wants exponential growth and user adoption. They want high user engagement. And they’re getting all of those things because they’re out front listening and responding to user feedback. They’re engaging the early adopters of the platform because they know these are the people who will fuel their growth. They also clearly want technical proficiency in the platform. That is, they want Blab to work and well.

There are currently about 316 million active Twitter users monthly, according to Twitter. In order to log onto Blab you need a Twitter account. I don’t know how many people are on Blab currently, but I suspect it’s changing every second. I’m sure it’s well into the millions and yet their team is under 20 people. Blab isn’t the first small team to show us how effective and efficient very few people can be. People speculate (I don’t know for sure how to find out) that the US military SEAL teams consist of 16-man platoons. A small group of highly trained, well equipped, highly disciplined and highly motivated people can do big, big things!

Are sales and acquiring new customers the most important thing to you? How about serving existing customers better, maybe that’s the most important thing to you? Is doing world-class work (it could be anything from managing an entire city government and all the moving parts that entails, or it could building skyscrappers) the most important thing? What matters the most?

This is where people often misstep by saying, “All of it is important.” In essence, they say, “We don’t have ANY priorities.”

Yet, I’ve never seen an organization that didn’t have priorities. Some may not think about it as clearly as they could, but when you press hard enough you find out every team, every organization has A priority. They have one thing that matters more than anything else. The problem is they don’t talk of it often enough. They don’t focus on it often enough. They allow themselves to be distracted with all the other stuff that may be involved in the pursuit of the priority.

I began my career as a hi-fi sales guy because I loved listening to music. My priority was the music though, not the gear. Without the music, I wouldn’t have cared one thing about the gear. As a sales guy I mostly want to connect people with the right gear to enhance their experience with the music they wanted to hear. Not everybody had my taste in music. No problem. I was well versed in what the gear could do and I developed the skill to help a person who loved classical music get the best system his budget would allow. Then, I could do the same thing for the guy who mostly listened to metal. Different set up in all likelihood, but same exact goal and purpose – to give the customer the system that would best suit their listening preferences.

I could have been distracted with the specifics of every piece of gear just for the sake of loving the gear, but the gear had a purpose. To deliver the listening experience most suitable to the customer. What specifics are you getting caught up in that are distracting you from the primary purpose or objective of the work? Think about it. Carefully.

One thing. Narrow it down to one thing.

This needs to be the one thing that everybody on your team knows to be true…so you can’t fake it. Here are some examples, but these are generic for our purposes in this conversation. However, each one has a more specific goal based on the organization.

• Customer acquisition (this is about leading the space by having the most customers)
• World-class design (Apple is an example, focusing their design on the best user experience possible)
• Low cost provider (think Wal-Mart)
• Fastest service (a local plumber who claims 2-hour response time day or night)
• Best selection (Whole Foods takes pride in having a great selection of organic items)
• Remarkable client service (Nordstrom’s has crafted legendary service)

It’s not a mission statement or a statement of philosophies. It’s the over-arching thing you want to get done! It’s what you want to be known for.

You need everybody in your organization to be on board with chasing it as hard as they can. You can’t afford people to lose sight of the priority. Sure, Apple, Blab and other technology companies need crack engineers to make the technology work, but Apple’s commitment to design is world-class because they focus on user experience. That means Apple doesn’t just care about the feature, but they care about how the feature works and feels to the user. Everybody and everything in your organization should be able to point back to the one thing that matters most. The whole team pulls in the direction of that one thing – and that’s what makes your organization unique, remarkable and special. It’s your edge!

How Are We Going To Get It Done?

how
…but how?

There are many paths toward a single thing. Whole Foods isn’t interested in having the biggest selection of just anything. They’re known for organic, hence the name, “Whole Foods.” They pander to a specific shopper willing to pay premium prices for the best organic foods available without driving to a farmer’s market. Convenience, nice, clean, well-organized and well-lit are all part of the Whole Foods’ experience, but those aren’t their ONE thing — those are ways they accomplish their ONE thing. Your organization will need these details in place, too. It’s your answer to the question, “HOW?”

It’s not possible to chase your one thing without caring how it gets done. Lots of teams stumble here as people wonder (often aloud), “Why do they care how we do it? Shouldn’t it be good enough to just get it done?”

It does matter how things are done because they need to be congruent with the ONE thing. Apple engineers could likely incorporate some features customers might want, but until they can do it in a way that delivers superior user experience, Apple isn’t going to incorporate them. World-class design is the ONE thing, but killer user experience and interface are mandatory. You’ve got your own mandatory things, too. It’s important that your entire organization embrace the methodologies that are important to your ONE thing.

Every member of your team needs to be taught why HOW matters. You do that by helping them see how their work contributes to the number one, most important thing. From the top, most highly compensated to the seemingly lowest, menial job on your team – everybody’s work must be seen in light of the biggest priority. Without that, you’ll never be able to duly impress on people why HOW matters.

Again, when you consider Apple, it’s the HOW that makes all the difference. Apple may “think different” but they execute different, too. They don’t do it the way others do it. They produce the most intuitive technology on the planet because their big thing is driven hard by how they accomplish it. Your organization needs proper focus on HOW in order to make the work remarkable. Remarkable work is the goal of every high performing – or would be high performing – organization I’ve ever worked with. And because you’re reading this or listening to this, it must mean you’re interested in growth and improvement. It’s the sign of a top performer, constant learning.

Take something as mundane as budgets. Every organization creates a budget. Some small organizations may just have an Excel spreadsheet consisting of a single sheet. Others can produce a massive document with hundreds of pages and a fully indexed appendix. “Just prepare the budget,” is a bad order for any leader to give. What’s included, how it is included, where does it belong, how much is enough, how much is too much, where to put resources, where to remove or lessen resources — these are important issues that speak to HOW the budget will be crafted. Budgets can be done poorly or they can be done well. HOW determines the outcome. It can’t be a “just get it done” ordeal.

Sometimes I encounter people who oppose a designated HOW approach to leadership and measuring performance. They may cite how McDonald’s has processes and procedures for every little thing, but they have no creativity or innovation. First off, I can’t speak with any authority that McDonald’s doesn’t allow creativity or innovation. Do they allow people to craft burgers any way they’d like? No. It’s regimented. Likewise with all the other things they prepare. They have a precise way of doing things and the demand – much like our military – is that it be done that way each and every time. Delivering predictable, successfully replicated food time after time is what McDonald’s does. They don’t claim to have the best hamburger in the world. They just promise that you’ll get what you’ve come to expect. It doesn’t matter if you’re in Shawnee, Oklahoma or London, England – you’re going to get what you expect because they follow a process (their HOW). When you visit McDonald’s you’re happy about that, too.

That doesn’t mean that McDonald’s isn’t listening to their people who may have suggestions on ways to get better. It doesn’t mean they’re not innovative in finding new items their customers might want. It just means in the context of delivering products to customers, they take no chances. They do what they know works. It’s not so much a lack of innovation or creativity as it is about proper time and place. When I’m in the drive through waiting on my McDonald’s burger and fries, I don’t want somebody trying to trick it up with an innovative idea. I came there with an expectation. I want that expectation met. I don’t go to McDonald’s for a speciality meal. Nobody does.

A common question I’m asked is, “How can we focus on HOW and predictable results and still have innovation?” Easy. You have to separate some things, namely the moments in time when innovation is allowed or fostered and the times that it’s completely inappropriate. Depending on your organization it can be easy or hard.

I had to visit the Apple store a few months back for a technical problem with some hardware. I made an appointment online through their website, then went to the store at the appointed time. I’ve done this before. I know the drill and how it works. When I arrived at the store I gave them my name. They explained that their computer system was down. They asked me the time of my appointment, trusting me to tell them the truth. I did. They made note of it and directed me to a line back toward the Genius Bar. It went just like it would have done had their system been up, except they were having to improvise. They were having to innovate on the fly due to a technical glitch. But I’m sure they huddled or pre-prepared what to do when this sort of thing happened. It was out the norm, but they did what they had to do. It worked because they were all on the same page, executing the same plan. If the guy who greeted me at the door had decided he’d innovate and do things differently, my experience would have been less than stellar. Wrong time to innovate. The time to innovate was whenever they got together to craft an emergency plan on how to handle incoming customers when the computer system goes down.

How is your organization any different? It’s not. There are times to embrace and foster creativity and innovation. For most of us, it’s not during execution — especially execution with customers. Protocol, processes and workflows require creativity and innovation. Make sure you have times and places built in to let the best ideas bubble to the top. After the decision is made, demand faithful execution to the product or service delivered is always spot on.

Judging The Performance

You want what you want. That priority – your ONE thing – and how you get it done is entirely up to you if you’re the top leader. It’s your responsibility to teach it, train it and expect it (which means holding people accountable for it). Whenever I’m serving a client I’m in no position to architect these things. My job is to serve the leader by helping them elevate their own leadership performance and the performance of their team or organization. Sure, my work mostly is done with organizations congruent with my view of leadership, but all these specifics of the work aren’t my responsibility. Yes, sometimes I’m asked – in fact, I’m often asked – to offer my opinion to a top leader, but I would never contradict what top leadership wants. Rather, it’s my role to ensure that top leaders grow in their effectiveness to establish their priorities, set up how they want things done and hold their people properly accountable for getting the work done.

Leaders have to judge the performance of the people on their team. How will you know if they’re getting these things right? Well, it hinges on how they value things – and what they value.

I focus on performance. That’s why that word is part of the title of the podcast. It doesn’t diminish the importance of the HOW, but it does put the emphasis where I think it belongs – the quality of the work done. So much of my work is concentrated on what the world calls “soft skills.” People skills. They matter because there are people capable of produced high quality work, but they can’t get along with others. Just recently a team leader told me about being short a person because he parted with a high achiever. Fully expecting to hear about how it was putting him behind schedule or some other constraint brought about the loss of a valued team member…instead he told me how much more his short-handed team was accomplishing. When I asked how that worked, he went on to tell me how disruptive the high achiever was. Turns out this person did good, even great work, on his own, but he brought down the productivity of everybody who had to interact with him. He was suppressive, even oppressive to the rest of the team. Now, with him gone, the rest of the team was happier and vastly more productive. So how would YOU judge that high achiever? Based solely on his own performance or based on his overall impact on the team’s performance? I agree with his leader.

Stepping over dollars for dimes is common place in many organization, especially those who can’t seem to focus on their ONE thing. But the rest of us can be prone to do it, too. Something can irk us that may have little or nothing to do with performance. We like what we like. We believe what we believe. Maybe it’s based on evidence. Maybe not. Go back and listen to the last episode about evidence-based leadership (#281). Let me encourage you to lose whatever biases or world views you’ve got that aren’t based in evidence. I do that because I know it can destroy your performance measurements. You can’t establish good metrics for performance if they hinge mostly on what you like or dislike. Those can swing wildly like a person’s mood. And they ruin people who are trying desperately to figure out how to please you, and do good work.

But be careful about measurements that don’t take into account the things that really matter to you. For example, our high achiever who destroyed the productivity of the entire team could have passed an annual review with flying colors. He could have been scored using a dashboard that viewed mostly what he got done and be seen as an A+ player. But such a scorecard wouldn’t have been accurate. It wouldn’t have told the entire story. So craft your dashboards with care. Make sure you weight the actions and activities that properly depict what you want done, how you want it done and when you want it done! See the big picture and all the details, too.

Some Final Tips

  1. Carefully craft your number one priority – your ONE big deal. What do you most want to accomplish?
  2. Figure out HOW you want to get it done. Embrace creativity and innovation to come up with the most efficient, compelling way to get the work done.
  3. Don’t ignore onboarding new team members, and don’t neglect to train and indoctrinate the current staff. They need to fully embrace the one big priority and how you’re going to get it done. They also have to be trained to understand your expectations.
  4. Set and expect high performance standards. Create dashboards or scorecards that give you the most accurate (evidence) picture of how well people are performing. Make sure you’re measuring the things that will accomplish what you want, when you want and how you want.
  5. Coach it up. When people fail, make sure they really understand how to deliver the results you want. If they don’t, retrain them. If they do, don’t tolerate any lack of willingness to do what you want done (that includes doing it how you want it done). Compliance, once the system is built, is a must.
  6. Foster input and feedback, but don’t ignore the established workflows. And don’t allow deviations from the agreed upon processes unless that deviation is due to extraordinary circumstances AND it takes the organization forward with dazzling customer experiences (i.e. Apple’s behavior when their system is down in the store).
  7. Reward all the best performers. Focus on the people doing the very best work. Give them what they need to do even better.
  8. Correct poor performers. Coach them, train them and correct them. Don’t live with them if their status quo isn’t cutting it. You can’t soar by leading to the lowest common denominator. You win with star players!
  9. Celebrate victories. Reward the performance you most want to achieve. You can train dogs with treats, not with beatings.

Your performance metrics are the ones that best serve YOU and your organization. Just make sure they are serving you and not distracting you from the primary objectives you’ve established. Measure the stuff that really matters. Don’t sweat the stuff that has no bearing on the objectives you’ve established on your organization, keeping in mind that “no bearing” means stuff that doesn’t negatively impact your work, your culture or your processes.

Randy

* Photo courtesy Flicker users H. Michael Karshis

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Evidence-Based Leadership: The Only Fair Way To Lead - HIGHER HUMAN PERFORMANCE Podcast Episode 281

281 Evidence-Based Leadership: The Only Fair Way To Lead

Evidence-Based Leadership: The Only Fair Way To Lead - HIGHER HUMAN PERFORMANCE Podcast Episode 280
A 2006 book by two of my favorite business authors

I sub-titled today’s show, “The Only Fair Way To Lead” because it’s fair for YOU, the leader and for your team, too. I want you to be fair to yourself. That’s important as you work to be fair to your team. Any leader who won’t face their own reality will find it tough to face the reality of those they hope to lead and serve. Everybody is made better by dealing with how things really are.

I’m pained when I see a leader struggle with their own quality of professional life issues that could be helped if they’d just open themselves up to the possibilities of leadership growth. Unfortunately, too many leaders have a worldview that is destructive and formed in cement. Driven by paranoia, fear and insecurity, many of us can’t seem to get out of our own way to consider a better way. We get stuck in some bad habits that we think may be serving us, but really — they’re killing us and making our lives (and those we hope to serve) miserable. I have never wanted such a life for anybody, especially anybody I’m privileged to call “client.”

I want YOU to soar as a leader. I want your team to thrive under your leadership. I want you to feel wonderful about the service you provide to your team. Joy. That’s what I want for you. The joy of serving others. The joy of personal and professional growth. The joy of seeing your people grow under your watchful care and concern.

First a small bit of history. I’m a fan of scholar/authors Jeffrey Pfeffer and Bob Sutton. By the time their book was published (2006), Hard Facts: Dangerous Half-Truths & Total Nonsense (Profiting From Evidence-Based Management) – I had well over 2 decades of experience in working hard to make sure I was seeing and hearing things correctly. Based on evidence.

Jumping To Conclusions

I first learned it without knowing what to call it. For me, it was just seeing reality instead of practicing knee-jerk leadership. Early in my career I worked for a guy who practiced anything but evidence-based leadership. His behavior drove employees crazy, but over time I noticed it mostly drove a particular kind of employee crazy. The top performers.

The owner was one of the first people I ever worked for. I’d later learn – through experience – that he was among a large group of business owners and leaders who practice management without evidence. He would make purchasing decisions on how he felt about things rather than what was actually selling. He would make determinations about people based on how well he liked them rather than on how well they were performing. Everything seemed to be more feeling-based or emotion-based than evidence-based. And it drove us nuts. Well, as I said, it drove those of us who were performing at high levels nuts.

I saw it happen over and over. People would be highly regarded by the owner in spite of compelling evidence against them. Others would be lesser regarded in spite of evidence to the contrary. Life in business taught me it was a common malady. Partly because it’s hard to resist. Most of us get first impressions based on appearances, demeanor, speech and whatever else we observe. Those observations aren’t necessarily evidence though. Even so, we draw conclusions. We peg people. Not always correctly.

I was once introduced to two people. One was a manager. One was not. It was a very brief introduction made in passing. A week or so passed and I found myself in a business meeting involving both of these people. The meeting is clipping along when suddenly I’m smacked with my own idiocy. Turns out the person I thought was the manager wasn’t. In that brief introduction I’d been given of two people I not only got their names mixed up, but I also mixed up their roles. For more than half an hour during this meeting I’m looking at them based on my wrong conclusion. Thankfully, I sat passively, not addressing either of them, or discussing anything that would give away my stupidity. But I remember sitting there thinking, “Wait a minute. He’s not the manager?” I had it wrong. Getting it right changed everything. That’s the point. Getting it wrong versus getting it right changes everything!

Jumping to a conclusion implies a quickness that doesn’t always serve us well. We have to reach conclusions. That’s not necessarily a bad thing provided we’ve got some evidence from which to draw our conclusion. It’s the jumping that can kill us. We sometimes fail to hear properly or see properly. Then there’s that whole discernment problem – sometimes we just don’t see things clearly, or hear them clearly. How else do you explain multiple witnesses giving completely contradictory accounts of the same event? It’s like they saw or heard completely different events. Nope, they just each had their own head trash and perceptions (or lack of). Sadly, it’s not a case of somebody being right and somebody being wrong. When it comes to evidence-based leadership, sometimes we all just flat get it wrong!

Why do we do what we do? Why do we think what we think? What’s the evidence upon which we based our assumptions or conclusions?

Evidence Isn’t Truth, But Evidence Leads To Truth

There’s a difference between evidence and truth. Hopefully, evidence leads us to truth. But like any data, evidence is subject to interpretation. The important thing is to be open enough to see and hear the evidence clearly so you can follow it to where it leads you.

Great leaders need to be led by the evidence. And I’m speaking as a very intuitive person. I’m an INFJ (Meyer-Briggs assessment). I’m very intuitive. I have strong empathy. Maybe that’s why I’ve learned how important evidence is in my own leadership. It may also explain why evidence-based leadership is so urgent for me personally. Given my levels of intuition, I want to make sure I’m getting it as right as possible. I’m always looking for confirmation or denial that my intuition is valid. Getting it right is far more important than feeling or believing it’s right. I want proof.

When I began my career computers were no where to be found inside small businesses or large ones, except maybe the super-large ones. Cash registers and tabulating machines (mechanical adding machines) were the extent of our high tech world in the mid to late 1970’s. Sort through data was laborious. Bean counters were so named because those stodgy personalities disposed to hole up in a room with only their colored pencils and journals wanted to dive deeply into the numbers and let the rest of us mortals know which end was up. Or if both ends were down. Data was hard to come by. Gut feel was highly regarded, especially if the gut had a winning record.

But things change. Data began to be easier to collect. Pretty soon we had bigger issues than no data or a lack of data. We were over-run with data. An avalanche of data come sweeping our way daily, weekly and monthly. Pretty soon we had it pouring over the falls hourly. Now, it’s real-time shot to our headquarters from every remote location of our companies worldwide. We’re in a zero latency data environment today. It’s terrific and challenging at the same time.

While authors Pfeffer and Sutton focus on evidence-based management, I’m concentrating on evidence-based leadership. We manage work. We lead people. That’s the distinction I make.

The authors begin the book talking about corporate acquisitions and how the majority of them fail. There are reasons (evidence) why this is so. They cite the success of Cisco to incorporate new acquisitions and teams into their culture with far greater success because the Cisco leaders use evidence. Unlike many businesses, Cisco executives don’t rely on hope or fear or anything else. They go with where the evidence leads them and it works.

The authors write…

If doctors practiced medicine the way many companies practice management, there would be far more sick and dead patients, and many more doctors would be in jail.”

People make decisions. They dream up new ideas. They fix problems, and often create them. They get work done, or fail to. In short, people have the power to think. That’s the trump card, provided people are thinking correctly. That’s where evidence-based leader makes the impact.

Have you ever heard a successful person interviewed and the interviewer, hoping to draw out some secret strategy about why the person made a particular decision gets an answer they never saw coming? Maybe it’s a rock star or some other performer who made it big. Hoping for some insight the interviewer asks, “What was the strategy to go to Nashville?” And the artist might say something like, “We weren’t headed to Nashville. We set out for L.A., but we ran out of money and our drummer had a brother in Nashville where we knew we could crash until we earned some more money.”

Nothing terribly strategic about that. They ran out of money and needed a place to crash. Nashville was a lot closer than L.A. Hello, Nashville!

But we’re trying to replicate their success and dissect their strategy. We’re examining their story and drawing some conclusions. Until we find out, we’re wrong. They were just on the road running out of money in need of a place to crash for a few days, or weeks. So it goes with how we sometimes operate our organizations. We give meaning to things that have no meaning and we overlook other things that seem to have no meaning — but may mean everything!

A Copy-Cat World

More than ever before, it’s a copy-cat world. Chinese manufacturing has enabled the resourceful person to “knock off” just about anything. I’m not saying it’s legal. I’m only saying it’s possible and it’s happening every minute of every day. From hand bags and fashion products to high tech toys, somebody has a factory who can crank them out for you. Why do the engineering when all you need to do is buy one, tear it apart and reverse engineer it? Welcome to the world where generic is benefit.

All that R&D expense, saved. All those man hours of engineering, saved. All that time vetting the proper components needed to make it, saved. Not to mention all that wasted time being creative. We’ve migrated away from the notion that reinventing the wheel isn’t just unnecessary, but’s stupid. In fact, don’t even improve the wheel or put your own design on it. Just copy it outright. That way you only copy what works, what’s selling. You’re never stuck with a dog because you don’t copy dogs.

What was once bench-marking is now copying. We just gave it a fancy name, bench marking.

Judging books and people by their cover is standard fare today. That’s why bloggers and podcasters – at the least the ones who clammer for more readers and listeners – spend extraordinary amounts of time writing headlines and show titles. I should follow the evidence and do a better job of this myself. I do care about attracting more listeners, but I clearly have cared enough. Click bait is the practice of luring web surfers to click on a link by use of crafty copywriting, or other tactics. Sometimes we get what we thought we’d get. Much of the time we’re fooled. Again.

The authors point out how copy cat like we are, even in police work. At the time of their writing only 4 out of over 19,000 legal jurisdictions implemented an evidence-based practice of using sequential lineups instead of the commonly practiced, six-pack approach where witnesses are shown 6 people at a time in a line up. About 75% of all the convictions overturned by contrary DNA evidence resulted from eye witness testimony given by people who viewed a lineup. But there’s comfort in copying. At least if we’re wrong, so are most of the other people. Misery and misinformation love company.

Thankfully, you’ll likely find law enforcement agencies now practice sequential identification where a witness looks at one person at a time. Collective wisdom finally caught up with the evidence. It took a long time, but better late than never. Sometimes evidence takes awhile to be seen as valid, especially when everybody is going in the same direction – even if it’s against the evidence.

Years ago corporate America would purchase IT services and products from IBM because it was always the safest choice. Executives wouldn’t be reprimanded for going with IBM. It was the “no risk” option even if other suppliers might have proven to be better suited. So it goes sometimes with actions that go contrary to the evidence.

Let’s Simplify Things

Peter Drucker was asked why managers fall for bad advice and sometimes fail to use sound evidence.

Thinking is very hard work. And management fashions are a wonderful substitute for thinking.”

Blind spots, biases, prejudices, assumptions, perceptions, perspectives and a host of other things cloud our view and impair our hearing. We often hear what we want and see what we want. Then, we cram in data to make it fit. Square peg or not, sometimes we just don’t care because we’ve got a round hole that needs to be filled. Grab a bigger hammer. Make it fit.

It’s hard work to think. Harder still to see the evidence clearly. Still harder to follow the evidence until we get closer to the truth. If it’s your murder being investigated, you want a relentless blood hound of a homicide detective leading the way. Not some gloss it over and draw a quick conclusion kind of a cop. Chase the evidence and find the truth. At least get as close as humanly possible.

Leaders owe their people that commitment. Maybe you’re not solving a crime, but you are an investigator. You’re searching for the most accurate evidence you can find. Decisions hinge on it. Choices are made based on it. Careers are elevated, or knocked down because of it. And if not evidence, then what? Your gut feel? Intuition? The rumor mill? What others claim to have been told by somebody?

So many things in life don’t work, but still we seem to put in the work. Kids drop out of school and we think truancy rules work. They don’t. We often fix problems by creating new ones. All for a lack of thoughtful consideration in gathering evidence and following it toward the truth. A young woman pipes up in a meeting, saying something we deem a tad inappropriate and we castigate her forever more as uncouth and unprofessional. Maybe she just didn’t properly read the situation one time. Maybe nobody else in the room saw it like we did. What appears bad at first glance may be completely innocent upon further examination. But that would take too much time and effort. Easier to jump the conclusion that first hits us. And peg her forever more as somebody unworthy of our executive team. She may be the brightest bulb in the room, but not the most socially savvy. I don’t know. I need more evidence.

Some Tips To Help You

It’s not a comprehensive list, but it’ll get you started. I encourage you to think of your own steps. Ponder what actions you can take to improve your own evidence-based leadership.

One, know yourself

I know I’m an INFJ. I also know I’m high on empathy. There are many things I know about myself thanks to years to living with myself. And being critical with myself. But also thanks to the input of others. When in doubt, ask others how they see you. It may not mean they’re correct, but if everybody tells you the same thing, you’d be foolish to discount it.

Every leader – and investigator – has tendencies and views that have to be taken into account. Women see things differently than men. As a result, our interaction with others might be curved toward our view. Knowing that and acknowledging that helps us gather and vet evidence.

AlwaysAs a coach and consultant I have a mandate that I live by: do no harm. Yes, I stole it from the medical profession because it fits! The last thing I want to do is harm somebody, or hurt their career. That doesn’t mean I make sure to tell people what they most want to hear, or that I pander to clients who have behaviors that are contrary to accelerating their careers. No, I’ll speak the truth that I’ve witnessed, but I’m committed to making sure I’ve got it right. When I get it wrong – and yes, it happens – I want to be quick to own it and make it right. It’s how I choose to live. These aren’t difficult concepts or practices for me. I embrace them because they fit what I value most.

As a leader the do no harm mandate is a wise choice. Knowing yourself and controlling yourself gives you the best opportunity to avoid doing harm to others, and yourself. There’ve been time that I got it wrong and made it right, but harm was still done. Regrettable, but until I can be perfect, it’s life. I’ve wronged people. People have wronged me. When people own their actions I can pretty easily forgive. That’s what I hope happens when I own my own errors.

So part of knowing yourself is knowing where you’d like to err. Do you want to err in jumping to the wrong conclusion where harm might happen, or in jumping to the wrong conclusion where grace might be extended. An employee who neglects to perform a specified task may be guilty of neglect. Or they may have a valid excuse or reason. Jump to the conclusion that they’re negligent and climb all over them. Feel better? What if you discovered they were enduring some serious family challenge? Does that alter your view? It might. By foregoing the conclusion jump you give not only the employee, but yourself the opportunity to get it right – or get it MORE right. By knowing yourself you can decide which approach you’ll take. You know which one I’m encouraging you to take!

Two, know your team members.

There are many reasons to love small teams. Chief among them is the ability to really know and understand people. Every person.

Anonymity doesn’t serve leaders well. Being anonymous or having anonymous team members isn’t helpful for any leadership. You need to know the people you’re leading. They need to know you, too.

Be real. Stay real. Don’t pretend. Sure, you’ve got multiple personas, but leave the masks in the closet for Halloween. Personas are for situations. Like clothing. Sometimes I wear a suit. Other times I wear jeans. The circumstances dictate the choice. Whether I’m wearing a suit or jeans, it’s still me though. The presentation or persona is the only thing that changes. Otherwise, I’d be flexing in and out of personality styles, vocabulary choices and people would be looking to have me committed to a mental health facility.

The word is congruency. Every leader must be congruent. Your people need to be able to accurately predict your behavior. The more predictable you can be, the better. Don’t undervalue this. Or think it’s better to “keep ’em guessing.” It’s not better.

Your team members want to know where they fit and that they matter. Do you want them to feel uneasy when they drive into work each day? Or would you rather they walk into the office confident that they matter? You keep that uneasy team member and I’ll take the confident one every time. My confident team member will kick the butt of your always-on-edge worker every single time!

Parents know their kids. Kids know their parents. The more the better. Good parents have instilled training into their kids so much so that their kids know what mom and dad want – even if mom and dad haven’t addressed this specific thing facing the child right now. Was it that way when you were growing up? Did your folks have to train you in every possible specific thing or did you know your parents well enough to understand what they would disapprove of and what they would think was okay?

Leadership in your organization works the same way. Predictability doesn’t mean your stagnant lacking innovation or creativity. Nor does it mean you’re not devoted to changes leading toward improvement. It means your team knows what matters most to you. They’ll make the decisions they think will please you. If they do that and suffer for it, they’ll quickly begin to wonder what you want. That’s why you should put being congruent on a front burner of your leadership. Say what you mean and mean what you say. Be consistent. Don’t say one thing and do something else. The team will be confused and congruency will slip. Pretty soon people will dread coming to work because they just can’t predict how you’re going to react or behave.

Three, attract the facts.

Attracting the facts is important work for the leader. Some leaders are surrounded by deaf mutes because only deaf mutes survive. Then they wonder why nobody will tell them anything.

It’s one thing to go gather facts. Anybody with sufficient resolve can do that. It just takes work. Attracting facts is a completely different skillset that you must develop. If you’ve become proficient at the first two steps, then this step is much easier. Fail at either of those and I don’t give you a fighting chance at making this one happen.

As a leader you want others to willingly share facts with you. You want them to be proactive to share facts. The goal is to have a team of people who are forthcoming. I’ll give you 2 simple, but powerful tips to accomplish this. One, be forthcoming with them. You can’t expect people to be forthcoming with you if you won’t be with them. And you’ve got to start the ball rolling. Be forthcoming without any expectation or conditions from them. Two, don’t shoot the messenger. Don’t be emotionally charged when people bring you facts that disappoint you. Be calm, not reactive. The more reactive you are, the more you’re negating your ability to attract facts.

Thoughtful. That’s what people want in leadership. Sure, considerate, too – but thoughtful and considerate aren’t the same thing. Thoughtful means you consider things. It implies you’re careful in your thinking. You don’t jump to conclusions. You take the time to get it right. Everybody will respect that, even if they don’t understand it. You’re liable to have some knee-jerk employees who will encourage you to join hands and jump to the conclusions they’ve already reached. Avoid the temptation. You have to be better. Hold to a higher standard. Show them the way toward evidence-based leadership by giving people a culture where presenting the facts is highly prized.

Attracting facts isn’t the same as attracting complaints. Or rumors. An employee approaches you to tell you something they’ve heard. Thinking they’re being dutiful they’re anxious to tell you about an exchange they just had over lunch. It seems their lunch partner told the story of a manager who may be working employees without paying them the required overtime. Rather than listen passively you begin to ask hard questions like, “How does this person know this?” You follow that up with more specific questions, including searching answers for who talked to whom. You want to attract facts, not rumors. This will accomplish two important things: one, it signals that you’re interested in facts and two, it signifies that you’re not going to be a sounding board for rumors. People need to have their facts when they present them. If they don’t, you don’t want to attract nonsense.

Sadly, too many leaders can hear something and deem it fact or credible evidence. Somebody told somebody something and a leader swallows it hook, line and sinker. That’s not evidence-based leadership. That’s foolishness. “Did you hear them say that?” asks the leader to a person coming to them with “facts.” The fact revealer says, “Well, no. But Bob said Tom told him, and Tom heard it firsthand.” Well, isn’t this peachy. Somebody fetch Tom and let’s see if we can figure out the facts.

Rumor-based leadership is not nearly as effective or productive as evidence-based leadership. Seek facts. Attract facts.

Four, accurately discern the facts.

Sounds easier than it really is. You have to take the time to ask questions. You’ve got to pause and ask deeper questions.

It starts in your head by questioning your questions. Is there a better question to ask, one that will take you closer to the truth? Always remember that truth is the quest. You want to see things as they really are. Your team deserves that from you. Your career and leadership do, too.

Dig like a detective. Keep digging. If you need corroboration, go get it. President Ronald Reagan gave you the formula for evidence-based leadership.

Trust, but verify!

Don’t lead by paranoia. Don’t be cynical and untrusting. Just be guarded about forming conclusions. Base them on facts and evidence.

Ask yourself:

• What do I know to be true?
• Do I know for a fact what really happened?
• Do I know for a fact what was really said and meant?
• Who are my sources and how credible are they?
• Do I have evidence to prove the motive behind this?
• Where’s the proof?

Keep adding to that list. Think. Craft your own questions. Above all, stay the course.

Five, don’t give in to shortcutting it.

Sometimes you’ll be pressed for time and tempted to shortcut it. Just this one time you’ll knee-jerk it and jump to a conclusion. That’s when you’re going to get it wrong and undermine all the discipline and hard work you’ve put into being an evidence-based leader.

You want your team to do great work all the time. No matter what. Don’t show them how willing you are to shortcut your own work because that’ll show them it’s okay for them to do it, too – every now and again. No, it’s not okay. It’s never a good thing to intentionally – due to your own laziness and neglect – to get it wrong. Sins of commission are better than sins of omission. Be caught doing the wrong thing because you were trying to get it right. Don’t be caught doing nothing because you were lazy or afraid of getting it wrong.

This includes avoiding playing favorites. The best and brightest often get it wrong. Just because you’ve got some team members who have proven reliable every other time doesn’t mean you should accept conjecture from them. Keep holding them to the same high standards you do everybody else. It doesn’t mean you’ve lost trust in them. It just means you’ve got a process that is important to your leadership and you’re unwilling to compromise it. Make it a non-negotiable standard for your leadership.

Curiosity And Vulnerability

Let me wind things down with a bit of focus about 2 vital ingredients to your leadership effectiveness: curiosity and vulnerability.

Leaders, especially senior leaders, can be prone to arrogance and know-it-all syndrome. That whole smartest-guy-in-the-room thing can hit any of us. We have to be on guard against it.

Leaders don’t have super-powers. You’re not as good as you think you are. It’s likely you’re not as bad as you sometimes feel you are either. Accept the truth (and evidence) that you’re blessed with an opportunity at this moment in time. For this moment in time you’re the leader. You’re the steward in charge of the organization, or the department or the team. Responsibilities are a blessing and a burden. Bear them with sobriety and clear thinking. Own them for the time you’ve got them.

Your power is a gift to share with your team to help them do their work better. It’s not a betrothal of superiority. You’re not better than anybody else, or necessarily smarter. You simply have a role and responsibility that has a wider and broader reach than others. A bigger platform gives you authority to influence the direction and work of others. Use it wisely.

Keep learning. Curiosity drives learning. Stop being curious and you’re done! The smartest guys in the room are only interested in showing off, not learning. Avoid being that guy, or gal. View the other person – whomever they are – as knowing something you don’t. Find out what it is?

You know what you know. Growth comes in learning what you don’t know.

Vulnerability is accepting failure. Maybe better yet, it’s being open to failure. Your own.

You must be willing to be wrong. Then, you must be willing to make it right. I regularly ask leaders a question about their leader: “Have they ever apologized to you?”

Simple enough question. You’d think everybody has heard their leader apologize to them for something, unless they’ve only worked for them a brief amount of time. Evidence – the answers I get to that question – has shown me that far too many leaders have never apologized to their team for anything. When I press and ask, “Why do you think that is?” the most common response I get is — “I don’t think they want to appear weak.” Being human isn’t weak. It’s real. Everything else is dishonest.

That’s vulnerability – being honest about yourself. Stop worrying about people thinking you’re all that and more. In fact, I’d encourage you to not fret much about your image with your team. Instead, worry about how well you’re serving them and that image will be everything you wanted and more! And when you’re devoted to leading with evidence, you’re going to start getting it right more often than not. That alone may shoot you and your reputation up into the stratosphere of extraordinary leadership and higher human performance.

Avoid hoarding knowledge, information and expertise. That’s vulnerability. Be confident enough to share what you’ve learned. Pass it on. You’ve spent years and endured many scars to get where you are. Help others avoid the potholes that have nearly broken the ankles on your career and work. These are your people. Their success is your success. Show them the way. Lead.

A Final Word About Leadership Growing Pains (And Why They’re Exactly What You Want)

Any discussion about evidence-based leadership must include some consideration about personal, individual growth of the leader who dares to embrace it. Organizations change. They mature. Personnel changes. Chemistry does, too. If leadership remains in place for a prolonged period of time, they also have the opportunity for growth and maturity, alongside the entire organization. Here in Dallas the Cowboys’ owner Jerry Jones hired Jason Garrett to be the head coach, first as interim in late 2010. By January of the next year, 2011, he was named head coach where he remains today. It’s his first head coaching job in the NFL. Jerry Jones has kept him in place. As a result, Garrett has grown. He’s learned. It’s doubtful he’s working exactly the same today as he did 4 years ago. Not all that growth has been comfortable or easy, but it’s clearly been profitable.

So it can go with your leadership and your organization. You can and should learn. You want your team to grow and improve so it’s only fitting that you demand the same of yourself. I’ve seen it happen often. Especially leaders willing to embrace change. Leaders who are vulnerable enough to adapt and grow will experience some tension and stress. Growing pains. That’s exactly what you’re after. You want this pain because it means you’re finding new levels in your own leadership performance.

Don’t take a bow just yet. This is a tough time that you’re going to have muscle through because it’s going to weigh you down and kick your butt if you’re not careful. You’ll be tempted to avoid the pain by reverting back to how things used to be, back when you were totally comfortable. The uneasiness can devastate some leaders. Some even get physically sick. Facing the realities of these changes – especially if you’re going to fully embrace evidence-based leadership – can seem a daunting task. You’ll question whether it’s going to be worth it. The answer is, YES. Keep moving. Push past this pain. It’s a sign that you’re putting in good work.

Leaders brave enough to keep going find a path to organizational excellence they wouldn’t have otherwise found. Here’s what happens. As they’ve been elevating the performance of their team they’ve been urging their top performers to reach new heights. Along the way, they’ve likely seen the gap between their bottom performers and top performers close. They’ve lost some poor performers along the way because they just couldn’t keep up. Now, it’s a different organization that it was years earlier. The team has grown and you’ve grown with them. It’s time to embrace the ultimate way to lead, evidence-based leadership.

You come to grips with the past and sometimes want to kick yourself for failing to see this earlier. But these often happen at an appropriate time, a time when you’re open to see them. A time to accept them and a time when you’re most ready to implement them. Now is your time!

Your team will experience some bewilderment. Don’t sweat it. Go with it. Understand that it’s just part of the necessary process. Keep doing what you must do to practice evidence-based leadership and management. It won’t take too long until your team realizes that this is just the new YOU. It’s now how you roll. They’ll adjust. Then they’ll begin to mirror it in their own leadership and work. The results will amaze you when you see people following your lead, performing at levels they didn’t even think possible.

Fun. That’ll happen. Unless you’re an ogre it can’t be stopped because high performers doing great work have fun. Success and winning make it so. When you’re in the growing pain phase look past that and envision this fun place because that’s where you’re headed.

Randy

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